We optimise your digital media budget!

Fresh Toast Digital unlocks the full potential of online advertising. Our unique technology, using self-learning and real time predictive tools in combination with Big Data, will find new customers for you. Even before they have shown any interest in your product! Additionally, outstanding behavioural insights will provide you with a deep understanding of your customers. To allow you to engage with them at the right moment.

Whether your objectives are acquisition, retargeting, lead generation, direct response or branding campaigns, together we work towards a successful, results-driven strategy.

Decisions per day
Ad opportunities per day
Impressions every second
ROI increase in 3 years

Marketing that learns

1. Artificial Intelligence
AI learns and optimises, every 10 minutes, in real time across all major and local exchanges.


2. Big Data
11MM+ data points from 3.1 billion anonymous users in database.


3. Automatic optimisation
Algorithm updates every few minutes.


4. Cross-channel delivery and synchronisation
Shared learning and insights cross platform.


5. Audience insights
Reporting ensures real audience understanding.


Marketing that delivers

Excellence in customer service and rigorous reporting

Maximises audience insights and focus on enduring results

Our model defines the maximum audience opportunity

By observing how consumers react to marketing messages in any given moment across the digital landscape

Team of analysts and data specialists provide expert input

Working with our professionals, Rocket Fuel’s AI and technology, to maximise success

Uncompromising standard for safety and eradicating fraud

Includes industry standard, IAB-certified and e-privacy compliance

More relevant advertisement and better results

We recognise the moment that builds towards your goal, not the person or segment

Undeniable proof that it works

Forrester study reveals that using our Rocket Fuel technique for 3 years can deliver over 190% ROI increase.

Optimal marketing outcomes

Our distinctive technology, combined with advice from our marketing data specialist, ensures that you will:

  • Increase efficiency (achieve a higher ROI)
  • Optimise and target the right audience in real time
  • Build effective cross-device campaigns
  • Generate greater data and new customer insights
  • Achieve more scale









How it works

Fresh Toast

Fresh Toast is part of 2C-Holding, four companies with a focus on telemarketing, credit management and digital marketing solutions. 2C-Holding, with over 1.000 employees, has 15+ years of experience in customer contact for premium brands including KPN, Eneco and Vodafone.

Our core values serve as the foundation for how we act and make decisions.

  • Professional: We are reliable, efficient, accurate and provide the highest level of brand and privacy safety.
  • Pro-active: We think along with customers, advise and take action when needed.
  • Customer focus: We guide customers through the entire process in a transparent way.
  • Result orientated: We only want to achieve maximum results for our customers, we constantly learn and revise to get the best outcomes.


Elmar Bonke

Managing Director
Ernest Aberson

Non-executive Director
Leonore Wijsmuller

Account Excecutive
Marjan de Vries

Account Manager



Old meets new: eeuwenoude techniek inzetten om real time te voorspellen

| Geen categorie | No Comments

De droom van elke marketeer Uiteraard wil een marketeer zijn budget graag zo goed mogelijk besteden, zodat bedrijfsdoelstellingen worden gerealiseerd. Een hele uitdaging, want de wijze waarop mensen media consumeren…


Wat is conversie attributie, last click vs multi click?

| Geen categorie | No Comments

Conversie attributie is een hot topic. Wie krijgt de credits en betaal ik niet teveel? Last click, first click of multi click/view? Google is begrijpelijk een grote voorstander van last…


Kennis en kunde van programmatic in digitale tijdperk

| Geen categorie | No Comments

We kunnen stellen dat vast staat dat nagenoeg alle media digitaal zal worden en dat alle advertentie-transacties tussen computers zullen worden afgehandeld. Deze trend is zich nu aan het voltrekken….

Start getting results:

Fresh Toast B.V.
Weesperstraat 392
1018 DN Amsterdam
The Netherlands
KvK 64210081

Call: 020 757 08 88
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